Procter & Gamble Co was incorporated in Ohio in 1905. The Company provides consumer packaged goods. Its products are sold in more than 180 countries through mass merchandisers, grocery stores, membership club stores, drug stores, department stores, salons and in high-frequency stores. The Company's business units comprise of Gobal Business units which are aggregated into five reportable segments namely, Beauty; Grooming; Health Care; Fabric Care and Home Care and Baby Care and Family Care. In the beauty products segment it provides products ranging from deodorants to cosmetics to skin care, such as its Olay brand. In hair care it has Pantene and Head & Shoulders brands. In the prestige channel, it competes with its prestige fragrances and the SK-II brand. In grooming segment its blades and razors market share is over 65%, behind the Gillette franchise including Fusion, Mach3, Prestobarba and Venus. Its electronic hair removal devices, such as electric razors and epilators, are sold under the Braun brand in a number of markets where it competes against both global and regional competitors. It holds approximately 20% of the male shavers market and over 50% of the female epilators market. In the health care segment it competes in oral care, feminine care and personal health. In feminine care category it has 30% of the global market share. In personal health it provides nonprescription heartburn medications. Certain of its sales outside the U.S in personal health are generated through the PGT Healthcare partnership. Fabric Care and Home Care segment is comprised of a variety of fabric care products, including laundry detergents, additives and fabric enhancers; home care products, including dishwashing liquids and detergents, surface cleaners and air fresheners and batteries. In Baby Care and Family Care segment it competes mainly in diapers and baby wipes. In many of the markets and industry segments in which it sells its products, the Company competes with other branded products as well as retailers' private-label brands. The Company is subject to various legal proceedings and claims arising out of its business which cover a range of matters such as antitrust, trade and other governmental regulations, product liability, patent and trademark matters, advertising, contracts, environmental issues, labor and employments matters and income and other taxes.
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